A Guide to Free PHP Scripts
July 10, 2009 by John38 · 5 Comments
If you are to be successful in todays competitive online market then you’ll need some handy tools to help get you there. You’ll be losing so much profit if you were to hire website designers to create you a bespoke site or script for every website you’re going to build. This is why people and groups have done the hard work for you – for free.
Below is a list of a few of the recommended free php scripts available to download and install within a few minutes, not only are they all very handy but they will save you lots of time and money.
1) One of the most popular scripts out there to date is WordPress, which I’m sure you’re already aware of. This blogging system has been around for years now and nearly every blogger out there has or will use this system at some point. Its high end coding even allows the user to create their own mods and themes to change the look of their blog.
2) Another great free php script would be Dolphin, a social networking script which allows you (the owner) to setup your own social network like Facebookc, Myspace, Bebo etc. Completely free of charge! This script can be edited easyily enough and you can change the way it looks with a few small edits. It’s a huge script so it may take a while to get used to, but this is a great script that should be downloaded even if you’re not interested in social networking.
3) Drupal is a leading content management system which is available for free. It’s more or less another WordPress system but unique in its own way and not specifically for bloggers. Drupal is aimed at giving webmasters a CMS (Content Management System) that makes life easier when managing content and members. Not only does Drupal offer a great open source CMS but it is built so programmers can produce some excellent mods and addons to the system which can make life easier for other webmasters.
These are just 3 of the most popular free php scripts on the market and definitely 3 of the best. There are many other php scripts out there that makes life easier for website developers & programmers but you’ll not find better scripts than these specifically for the niche they’re used for.
What Is Internet Marketing – Here Are Some Quick Descriptions
July 9, 2009 by John38 · 8 Comments
What is Internet marketing?
1. Depending on whom you ask, the term Internet marketing can mean a variety of things. At one time, Internet marketing consisted mostly of having a website or placing banner ads on other websites. On the other end of the spectrum, there are loads of companies telling you that you can make a fortune overnight on the Internet and who try to sell you some form of “Internet marketing program“.
Today, Internet marketing, or online marketing, is evolving into a broader mix of components a company can use as a means of increasing sales – even if your business is done completely online, partly online, or completely offline. The decision to use Internet marketing as part of a company’s overall marketing strategy is strictly up to the company of course, but as a rule, Internet marketing is becoming an increasingly important part of nearly every company’s marketing mix. For some online businesses, it is the only form of marketing being practiced.
2. Internet marketing is comparatively inexpensive when compared to the ratio of cost against the reach of the target audience. Internet marketing is a fantastic way to bring more profit to your business. Internet marketing is a cost effective way to deliver excellence buyers for your services at little cost compared to most types of marketing services.
Search engines are important to your Internet marketing strategy because according to a recent study, some 85% of all Web site traffic originates from either a search engine or directory. Search Engine Optimization (SEO) is one of the most successful tactics used in e-Marketing today.
3. Internet marketing is the business of both advertising and selling goods and services over the Internet. This form of business is ever-increasing in popularity, with millions of people now making purchases on the Internet. Internet marketing began in the early 1990s as primarily a means of product description, consisting merely of text descriptions. As technology progressed, Internet marketing rapidly advanced to include pictures and other rich graphics as part of advertisements for products and services. After realizing the remarkable potential of this means of marketing, Internet-based companies started opening their virtual doors for business. As opposed to what are now known as “brick and mortar” operations, these e-businesses offer their products and services to a growing number of consumers, conducting all, or nearly all, of their business in the virtual world of the Internet.
There are numerous forms of marketing on the Internet. For more details go to www.split-test-profits.com Among them are article marketing, blog marketing, e-mail marketing, search engine marketing (to include search engine optimization), banner ads, pay-per-click ads, and pop-up ads. It is important to note that each of these forms catches the attention of the target market in different ways, and some may be more effective than others depending on the product or service, the target market, and the strategy and goal of the business marketing itself. Among the business functions that may require use of different means in their strategies are client service, sales, public relations, information organization, and others.
4. Internet marketing is still a complete mystery to a large majority of Internet users. For a lot of users, Internet marketing is seen as some odd area of the web, occupied with silly get-rich-quick schemes and nasty characters ready to rip off the innocent and uninformed customer at the click of a mouse.
Worldwide there are now over a billion Internet users, representing one large global consumer base or marketplace. The total amount of goods sold online has been steadily increasing each year as the Internet gains in both popularity and familiarity. Studies have shown people shop online because of lower prices, a wider selection of products, easier comparison shopping, and many just prefer not having to travel to stores to make a purchase.
5. Think of your website as a local shop that is situated down a dead end street. To succeed your customers need to know where you are and what you are about.
First of all this means having good road signs and there being a road layout that makes the street easy to get to. In the online world the road signs and layout are the website software and optimised content and they are just as important if you want online customers to find you.
6. Internet marketing is the research of the target audience, studying the market situation and predicting changes for the online market, plus the package of actions aimed at bringing potential customers to the website by improving the web site’s visibility in search engines and placing all sorts of ads throughout the Net. An integral part of the Internet marketing is the web site’s visits statistics.
Any of your actions toward increasing sales are to be evaluated in terms of their efficiency. The quality analysis of the Internet statistics will help you understand your prospective customers’ demands and interests, evaluate the attraction and retention methods that are good for the customers and reveal what makes them to not get interested in your products or services.
